Expertise

The officer who presented this model of Clock Tower of Lal Chowk, Srinagar to HQ Srinagar Sub Area requested me to put our Tricolour on it, 2022

NINE TRANSFORMATIVE DEPLOYMENTS. SIX DISCIPLINES. SEVEN CONCEPTS.

A SOLUTION TO MOST CRISES

I bring 37 years of experience in strategy, leadership, organisational transformation and social engineering to complex challenges; helping organisations and institutions understand their environment, mobilise people and turn vision into measurable, lasting change.

1

Crisis-to-transformation strategy and change management for organisational effectiveness

2

Strategic communication, influence & narrative for winning peace/ market advantage

3

Strategic competition in the battlefield, the boardroom and society, and winning outcomes

4

Manoeuvre and OODA loop — agility in strategy for peace, profit and seva

5

Geopolitical analysis, internal security strategy & strategic risk advisory

6

Seva-led community transformation for socio-economic & environmental impact

7

Indic civilisational wisdom and servant leadership for peace, profit & seva

The permanent Tricolour goes up on the Clock Tower of Lal Chowk, Srinagar, raised by Kashmiri women, 15 August 2022. (Photo: Maj Gen S.P. Vishwasrao)

How can I contribute to your company's or institution's growth and profit?

Lal Chowk, 20 Dec 2022

1

CRISIS-TO-TRANSFORMATION STRATEGY & CHANGE MANAGEMENT

Diagnose. Envision. Transform.

Discover how I diagnose complex challenges, identify their root causes, develop a strategic vision and align people, organisational culture and execution to deliver measurable change. My approach combines strategic analysis, clear objectives and sustained change management to build systems that continue to deliver results.

Proven in: Siachen · Lolab · Kashmir · Yamuna · NCC Delhi

Watch cadets brief Delhi's Chief Minister on the #NCC4Yamuna Strategy I designed and led, 2025
Lal Chowk, 20 Dec 2022

2

STRATEGIC COMMUNICATION, INFLUENCE & NARRATIVE

Connect. Influence. Mobilise.

Explore how I use strategic communication, stakeholder engagement, media and social media campaigns to build trust, mobilise people and influence social change. From Kashmir to NCC Delhi, my work demonstrates how communication can become a strategic instrument for bringing communities and institutions together around a shared purpose.

Proven in: Lolab · Kashmir · NCC Delhi · Kangundi · Godavari

Watch an extract of the 3 October 2025 'Monks & Warriors' podcast with Colonel Rajesh Singh (18 Rashtriya Rifles)
Lal Chowk, 20 Dec 2022

3

STRATEGIC COMPETITION IN THE BATTLEFIELD, BOARDROOM & SOCIETY, AND WINNING OUTCOMES

Anticipate. Outmanoeuvre. Prevail.

Understand how identifying competing strengths, vulnerabilities and centres of gravity can help organisations protect their interests, anticipate challenges and achieve strategic objectives. My approach focuses on creating lasting advantage and favourable outcomes, rather than merely responding to immediate threats or competition.

Proven in: Lolab · Assam-Manipur · Kashmir

Watch the song 'Tribon ki Yaari, Aao Dima Hasao 19’, in Haflong Hindi composed by me for peace in Assam, 2015
Lal Chowk, 20 Dec 2022

4

MANOEUVRE AND OODA LOOP — AGILITY IN STRATEGY FOR PEACE, PROFIT & SEVA

Observe. Orient. Decide. Act.

Discover how manoeuvre thinking and the OODA loop (Observe–Orient–Decide–Act) help leaders make timely decisions, adapt to uncertainty and maintain initiative. I apply these principles to complex challenges where situational awareness, rapid learning and coordinated action are essential to success.

Proven in: Lolab · Assam-Manipur · Kashmir

Watch Extract of Speech of Colonel Rajeev Raina (Veteran) on Winning Peace in Kashmir, 2025
Lal Chowk, 20 Dec 2022

5

GEOPOLITICAL ANALYSIS, INTERNAL SECURITY STRATEGY & STRATEGIC RISK ADVISORY

Understand. Anticipate. Advise.

Discover how I diagnose complex challenges, identify their root causes, develop a strategic vision and align people, organisational culture and execution to deliver measurable change. My approach combines strategic analysis, clear objectives and sustained change management to build systems that continue to deliver results.

Proven in: Paulwama-Balakot · Kashmir · Manipur · Op SINDOOR

Watch Extract of Prime Minister Modi’s Interview on Pulwama – Balakot Conflict, 4 May 2019
Lal Chowk, 20 Dec 2022

6

SEVA-LED COMMUNITY TRANSFORMATION FOR SOCI0-ECONOMIC & ENVIRONMENTAL IMPACT

Serve. Mobilise. Transform.

See how translating the spirit of Seva into practical strategies, community participation and sustained action can create lasting social impact. From cultural tourism and livelihood generation to river rejuvenation, I work to bring governments, institutions and communities together to turn a shared purpose into tangible outcomes.

Proven in: Yamuna · Kangundi · Godavari

Lal Chowk, 20 Dec 2022

7

INDIC CIVILISATIONAL WISDOM AND SERVANT LEADERSHIP FOR PEACE, PROFIT & SEVA

Wisdom. Purpose. Service.

Discover how I draw upon Indian civilisational wisdom, including Ram Tattva, Chhatrapati Shivaji Maharaj, Chanakya, Thiruvalluvar and Swami Vivekananda, to shape my approach to ethical leadership, strategic thinking, institution-building and selfless service. These ideas are explored further in my Seven Ideas That Shape My Strategies (Link)

Proven in: Siachen · 18 RR in Lolab · NCC Delhi · Yamuna Maa 

Watch Extract of My Speech as ADG NCC Delhi to Cadets of Delhi University in FMIT, Delhi, 2024

How can I contribute to your company's or institution's growth and profit?

Lal Chowk, 20 Dec 2022

1

Crisis-to-transformation strategy and change management

Nine deployments taught me six transferable disciplines — the toolkit behind every crisis this site documents.

2

Influence operations for engineering change and capturing markets

How mission-based target-audience analysis, media and social-media operations, and reshaping the social context can win the battle of networks and narratives.
Before · Downtown Srinagar
After · Downtown Srinagar

3

Defeating competing centres of gravity and sources of strength

How identifying competing centres of gravity, and executing a strategy to defend your own while neutralising the adversary’s or competitor’s, wins peace or market leadership — not just neutralises the immediate threat.

4

Out-manoeuvring the adversary or competition to win peace or market share

How out-manoeuvring the enemy or the competition, and cycling faster and more accurately through Observe–Orient–Decide–Act than they can, is what actually wins peace or market share — not raw force or budget alone.
Haflong, 2016

5

Geopolitical and internal security advisor and synergiser

Two years as Defence and Military Advisor in Pakistan, four tenures in Kashmir, and one in the Northeast: a structured, ground-level study of Pakistan, Kashmir, and multi-stakeholder security synergy that few outside government possess.

6

Ram Tattva, Shivaji Tattva and Swami Vivekananda's lessons applied

How Indic thought leadership — drawn from Ram Tattva, Arthashastra, Shivaji Maharaj’s Tattva, and Swami Vivekananda’s teachings — can lay the foundation for Viksit Bharat, institutional growth, or personal success.

These seven disciplines are not seven separate specialities. They combine to design a crisis-specific strategy, and this subject-matter expertise has delivered from the Siachen Glacier to Lolab, Assam-Manipur and Kashmir, and in seva for Maa Yamuna and Kangundi. For Maa Godavari, the strategy is a work in progress.”

If you are wondering which of these applies to a specific problem in your organisation, government body or institution, that is exactly what How Can I Contribute is built to answer.

Reason for continued insecurity in Kashmir

"The root cause of insecurity in Kashmir is the idea of Azadi. Its replacement by a better idea alone can win peace — not neutralising terrorists or separatists."

— Maj Gen Sanjay. P. Vishwasrao (Veteran)

Nishat Garden, Srinagar, 2021

Union Minister of Tourism Shri G. Kishan Reddy at Srinagar’s first selfie point with Tricolours in the ‘heart’ at Nishat Garden, Dal Lake, gifted by the Army in 2021

Chief reason for Bharat's crisis of polluted rivers

"1,000 YEARS OF FOREIGN RULE AND THE MACAULAY EDUCATION POLICY HAVE DESTROYED OUR RIVER–PEOPLE LINKS AND RIVER–PEOPLE CULTURE. THEIR RESTORATION IS A SUCCESS PREREQUISITE."

— Maj Gen Sanjay. P. Vishwasrao (Veteran)

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